Know Your Lemons Foundation

Our vision is a world where women and men feel empowered with knowledge and confidence to report breast changes and participate when screening is available. These two actions will improve breast health and reduce deaths from the disease. We make information beautiful and accessible to a wide and diverse audience. We overcome the barriers of taboo, fear and literacy that have held breast cancer ‘awareness’ back for decades. We are friendly, accessible, and inclusive.

Our mission is to improve early detection for breast cancer worldwide through creative and empowering education. As of 2020, we have reached 1 billion people online because our #knowyourlemons campaign is something people love to look at and share. We have helped women discover the change on their breast was a potential symptom and helped save their life with that powerful knowledge.